The purpose of study is to explore the relationship between Job Satisfaction and Organizational Citizenship Behavior (OCB) among employees working in banking ...

Business world is changing from short term sale strategies to more customer-focused long term relation building strategies. It is extremely important to ...

Brand personality is the way a brand speaks and behaves. It means assigning human personality traits to a brand to achieve the competitive advantage. When ...

All praises for Almighty Allah who blessed the author with an ability and strength to complete this valuable task for persons with disabilities. The author ...