<p class="ql-align-center"><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">"I woke up to my mother's screams"</strong></p><p><br></p><p><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">These are the first words of </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">Anthony Butler</strong><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">'s </span><em style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">Primal Storytelling</em><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">. From a fire in Montana to the streets of Fallujah, Iraq, to the war for attention among 1.5 billion websites globally, Butler proves time and again that stories are the most effective way to capture human attention.</span></p><p><br></p><p><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">Two years into running his own digital agency, Butler was stunned when a new client left. The work was good, they said, but the results weren't consistent. So Butler set out to fix it-to design a reliable digital marketing system that would </span><em style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">always</em><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)"> come out ahead.</span></p><p><br></p><p><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">The result is a cutting-edge approach that combines evolutionary psychology with age-old story techniques to create high-performing digital content that cuts through the noise. Whether you're competing for local foot traffic or global downloads, </span><em style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">Primal Storytelling</em><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)"> will help you forge authentic connections with your audience, improve your brand performance in social media and SEO, and supercharge your content results.</span></p>