<p>Writing a 60,000 word book? Piece of cake. Writing a 140 character tweet? Awkward silence. On the surface social media seems easy--just say what&rsquo;s on your mind! But saying what&rsquo;s on your mind rarely leads to more followers, and frequently even leads to unfollows. The creative minds behind the audience-building online social software BuzzTrace created this book of 200 prompts just for business and finance&nbsp;authors.</p><p>This carefully-written list of prompts meant to lead to social engagement is broken down by time--so there&rsquo;s social prompts for people with 5 minutes, 15 minutes, 30 minutes, or 60 minutes to spare.</p>