<P>Using the economic perspective, this exciting text offers an alternative view&nbsp;to sociological or art historic approaches to art. The issues discussed include: institutions from festivals to
"superstar" museums, different means of supporting the arts,&nbsp;an investigation into art as an investment, and the various approaches applied when valuing our cultural properties.&nbsp; This text challenges widely
held popular views and, once started, is difficult to put down. </P>