The rapid development and the resultant omnipresence of information technology
in almost all segments of the business world have considerably
impacted numerous aspects of business transactions. Among the most significantly
affected issues are online privacy and information security. Several
new, important, yet largely unclear issues arise. Is conumer privacy definitely
eroding in e-commerce environment, as some privacy advocates claimed?
What are the real values of the privacy education among online consumers?
Are there tangible and quantifiable benefits for firms to protect consumers'
online privacy? And while numerous security systems have been proposed to
identify potential attackers and protect firms' assets, what happens if the
firm faces intelligent adversaries who can learn, and thus "game" these
systems? The analyses in this book provide valuable insights to the above
issues, clarify some conventional wisdoms, and make practical suggestions
for industry practitioners, as well as general consumers, to make more
informed decisions regarding online privacy and information security issues.
This book will also be valuable to academic researchers interested in these
issues.