<p><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">���� </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">The Future of Marketing ' Technology-Driven Decision Making</strong></p><p></p><p><em style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">Management Information Systems, Technology, and Marketing</em><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)"> by </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">Naresh Malhotra</strong><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)"> explores the evolving relationship between </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">technology, data-driven decision-making, and marketing strategies</strong><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">. This volume from the </span><em style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">Legend in Marketing</em><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)"> series delves into how </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">management information systems (MIS), artificial intelligence (AI), big data, and digital transformation</strong><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)"> are reshaping modern marketing practices and business operations.</span></p><p></p><p><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">Key topics include </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">data analytics for customer insights, AI-powered marketing automation, the role of technology in strategic decision-making, cybersecurity challenges, and the ethical implications of digital marketing</strong><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">. The book also covers </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">cloud computing, enterprise resource planning (ERP), and the growing influence of blockchain in business systems</strong><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">.</span></p><p></p><p><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">Designed for </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">marketing professionals, business leaders, researchers, and students</strong><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">, this book provides </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">real-world case studies, research-based strategies, and actionable insights</strong><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)"> to help navigate the digital age. Stay ahead in the competitive landscape with this essential resource on </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">technology-driven business transformation and marketing innovation</strong><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">.</span></p><p></p><p><span style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">���� </span><strong style="background-color: rgba(0, 0, 0, 0); color: rgba(0, 0, 0, 1)">Discover how technology is shaping the future of marketing-order your copy today!</strong></p>