Strategy for Business
A Reader
Wersja papierowa
Autor:
Open University
Redakcja:
Mazzucato Mariana
Wydawnictwo:
Sage PublicationsISBN: 978-07-619-7413-0
Format: 18.9x24.6cm
Liczba stron: 400
Oprawa: Miękka
Wydanie: 2001 r.
Język: angielski
Dostępność: dostępny
353,30 zł
`This excellent volume brings together some of the most influential readings in business strategy and explores the content and process of business strategy... a comprehensive introduction to the literature and will become required reading for students of economics, organizational behaviour and business' - Costas Markides, London Business SchoolThis dynamic selection includes classics in the field of strategy which continue to provide the theoretical background of more recent innovative work. This is a course reader for The Open University undergraduate course Business Behaviour in a Changing World (B300).