Behind Procter &amp; Gamble's wholesome image is a control-obsessed company so paranoid that Wall Street analysts, employees, and the chairman himself refer to it as "the Kremlin." P&amp;G's wealth and power ensure that it gets what it wants, from tax breaks to the eager services of Washington lobbyists.<P>In this explosive expose, Wall Street Journal reporter Alecia Swasy tells the chilling story of life within P&amp;G.<P>Wonderfully readable, impeccably researched, Soap Opera is a sobering look at the price of success in American business.