<p>On January 4th, 2004, the Mars rover <em>Spirit</em> landed on Mars. The first pictures sent back included</p><p>the logo of a small company in Boulder, Colorado--Starsys Research--which had built 27 motors</p><p>powering the rover and its instruments. Starsys was founded by Scott Tibbitts, an ex-ski</p><p>bum/nuclear engineer, from an invention made of hardware-store parts and wax.</p><p><br></p><p>Starsys ultimately flew 3,500 devices on 350 spacecraft, its success a direct result of a corporate</p><p>culture that became legend in the space business for its emphasis on Fun and Family.</p><p><br></p><p>Scott brings the reader along for the ride of creating a space company from scratch, providing a visceral</p><p>experience of the extraordinary highs and soul-wrenching lows.</p><p><br></p><p>It is a must-read for space enthusiasts, <em>Shark Tank</em> junkies, and entrepreneur-CEOs who will</p><p>benefit from the hacks and tools Scott shares for creating legendary corporate cultures.</p>