Anatomy of a Trend
Wersja papierowa
Autor:
Vejlgaard Henrik
Wydawnictwo:
Confetti Publishing Inc.ISBN: 978-19-392-3504-6
Format: 15.2x22.9cm
Liczba stron: 276
Oprawa: Miękka
Wydanie: 2012 r.
Język: angielski
Dostępność: aktualnie niedostępny
0,00 zł
A fascinating look at the
predictable patterns behind trends
It is one of the most puzzling mysteries of modern culture: how do changes in style and taste come about?
It's all part of the inner workings of trends. In Anatomy of a Trend, pioneering trend sociologist Henrik Vejlgaard reveals this startling truth: there are actually predictable patterns behind every trend.
Vejlgaard builds a captivating body of evidence that proves anyone can recognize an emerging trend, evaluate it, and make predictions as it follows its course.
Includes business cases and easy-to-follow trendspotting guidelines.