<P>Told from the perspective of a Hollywood executive with nearly 20 years' experience professionally pitching and distributing film/TV projects, <I>Mastering the Pitch</I> reveals all the nuanced details of the pitching process.</P>
<P>Readers will gain valuable insights into how the Hollywood system operates, improve their professional pitching skills and gain a competitive edge in getting their ideas from concept to greenlight. This book covers:</P>
<UL>
<LI>how projects are packaged and developed before a pitch</LI>
<LI>how a pitch presentation happens in a real-world setting</LI>
<LI>the core concepts required to pitch each genre type</LI>
<LI>how professional companies actually acquire a pitched project</LI>
<LI>the legal workflows and financial details required to put a deal together</LI>
<LI>examples of pitch documents, presentation materials and how these elements should be designed</LI>
<LI>how to build your personal brand so that you're seen by Hollywood decision makers as someone capable of delivering great projects; and</LI>
<LI>how you should speak to professionals about the business viability of your projects</LI></UL>
<P><I>Mastering the Pitch</I> is a valuable crossover text, designed to help both students and veteran film/TV producers alike hone their pitching and presentation skills. </P>
