Southwest literary humor and Yiddish humor collided in the ever-popular comic strip “Li’l Abner,” From 1936 to 1977, when it ceased publication ...

This book is about the never-ending need we have to make choices. If you think about it, we have to decide what time to wake up every morning, what to ...

In 50 Ways to Understand Communication , Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural ...

Now in its sixth edition, this book provides an accessible and entertaining overview of advertising in the United States, spanning issues as diverse as ...

In this sociology textbook/mystery novel, students can join Sherlock Holmes and Watson as they discover a new area ripe for acrimony and intrigue: social ...

The Genius of the Jewish Joke focuses on what is distinctive and unusual about Jewish jokes and Jewish humor

Humor permeates every aspect of society and has done so for thousands of years. People experience it daily through television, newspapers, literature ...

Berger's slim, user-friendly volume on academic writing is a gift to linguistically-stressed academics. Author of 60 published books, the author speaks ...

The average person in America watches four hours of television per day and spends the equivalent of nine years of his or her life in front of the television ...

From their inception, video games quickly became a major new arena of popular entertainment. Beginning with very primitive games, they quickly evolved ...